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After
graduating cum laude from the New York University School
of Law in 1993, Joshua worked for six years as a bankruptcy
associate at Kaye Scholer, a large law firm in New
York City. However, the entrepreneurial bug bit, and Joshua
ended up as a senior executive at an Internet dot-com where
he managed a multi-million dollar technology project encompassing
various web and e-commerce components.
Joshua later co-founded eLawMarketing, an agency
that develops online marketing solutions tailored to the needs
of law firms. Through eLawMarketing, Joshua has gained extensive
experience designing, launching and maintaining blogs for
individual attorneys and practice groups. In that capacity,
he has developed a list of "best practices" for
attorney blogging that maximize the likelihood of high search
engine rankings for those law blogs that adhere to the recommended
practices.
Joshua regularly speaks and writes on attorney blogging,
and was recently appointed to the Board of Editors of Marketing
the Law Firm - a popular newsletter on law firm marketing
published by American Lawyer Media for which Joshua
authors a bi-monthly column on legal marketing technologies.
Sample blogs launched by eLawMarketing can be viewed at:
http://www.elawmarketing.com/elawmarketing/port_blogs.html
Testimonials
"Thank you VERY much for the excellent work with our blog
and Pal's podcast." Edward Lerner, Crime Attorneys
"Your presentation on law firm blogs was EXCELLENT. You
definitely were the right person to speak on this new technology.
" David Bruns, Director of Marketing, Farella Braun
+ Martel
"When it comes to law firm blogs, Joshua Fruchter is a
leading expert in the field." Larry Bodine, The Law
Marketing Portal
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